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Connecting Local Work to Global Goals

By definition, most nonprofits are small (99 percent have fewer than 500 employees) and many are very small (median staff size is four employees). We tend to see a small organization’s work as tied to local or regional circumstances and measure its impact in similar terms. We might be missing the big picture.

Lived Experience

It’s a deceptively simple idea, really. The people who actually have an experience are the ones who can best talk about it and reveal its impact. In the worlds of grant-seeking and grant-making, it’s becoming more common for funders to emphasize the “lived experience” of applicants or grantees.

Be Clear About What the Grant Is For

An imaginary conversation at a nonprofit: “Hey, we could sure use some new computers and software. And while we’re at it, we ought to see about new office furniture to replace this old junk.” The development person: “OK, I’ll just write a proposal for technology and other equipment.” Off go the proposals and back comes a big handful of rejections. Why, didn’t they see the need?

Who’s Your Competition?

Traditionally, it wasn't the norm to think in business terms about your nonprofit but it’s a useful exercise because it sharpens your thinking about what you do and how you do it. One element of this kind of thinking is to consider competition—what other agencies or groups or community organizations are working on the same issues, addressing the same problems? This can be an uncomfortable question but what you learn can be valuable in program planning and in submitting proposals.

What If We Can’t Use the Grant as Planned?

It’s not likely, but it happens, that a nonprofit wins a grant from a foundation only to discover that the money can’t be used as proposed. Maybe so much time has elapsed between the proposal and the award that the original problem no longer exists. Maybe there are no applicants for the scholarships that have been funded. Maybe community leaders have found another way to deliver services. Perhaps it will take longer than expected to complete the project.

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